2004 - 2025
PRODUCT DEVELOPMENT
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CRAFTED FOR EVERYDAY USE
Developing products that bring a brand’s identity to life through clothing and lifestyle items. From initial concept and design to final production, each piece is created with attention to detail, practicality, and visual appeal. The goal is to craft items that not only represent the company but also connect with the people who wear and use them.
Product designs for Lobos Tequila capture the brand’s bold, untamed spirit. Inspired by its “Undomesticate” ethos, each piece combines rugged sophistication with modern edge. The wolf symbol and earthy tones tie back to the brand’s heritage, craftsmanship, and the rich character shaped by PX sherry wine barrels.
2010
FALSETA
OCB’s identity blends classic craftsmanship with modern minimalism. Clean layouts and bold, simple typography reflect the brand’s no-frills, trustworthy nature. The design emphasizes purity, precision, and a timeless appeal that resonates across generations.
Designed apparel for Perry Ellis that was sold in stores across the country, including both mainline retail locations and outlet stores.
